Idolem, more than a studio, a family dedicated to well-being

Since its inception, Idolem has been supporting those seeking harmony of body and mind through hot yoga. Discover our history, our vision, and our commitment to a unique experience.

Notre histoire,
La naissance d’une passion

Tout a commencé avec une conviction simple : offrir un espace où chacun·e peut se reconnecter à soi-même grâce au yoga chaud. Depuis l’ouverture de notre premier studio, Idolem s’est développé en restant fidèle à sa mission : démocratiser le bien-être et créer une communauté bienveillante.

The founders

Photo de la fondatrice Mélody
MELODY BENHAMOU
President and Founder
Did you know that IDOLEM is MELODI backwards?! Our founder Melody Benhamou, mother of two magnificent Buddhas, is above all a former high-level Beach Volleyball athlete with numerous medals. In business, our founder applies her perseverance as an athlete in her quest for well-being for all.

Mélody is a person who cares about her students and her network. Fascinated by details, our founder is building a community day by day that shines in each of her regions thanks to her diligent franchisees. Energetic, inventive and present, Mélody loves teamwork and has a real pleasure in waking up every morning to do good for her community.
Photo de la vise présidente Sarah Lamoureux
sarah lamoureux
vice-présidente & co-fondatrice
Entraineur de formation, je complète mes études en nutrition en consolidant travail et études. Au moment de la sélection de mon emploi futur, j'ai dû faire le choix de poursuivre dans mon domaine d'étude ou d'avancer avec une entreprise grandissante. J'ai alors sauté dans le vide avec IDOLEM, en décidant de croire que nous irions loin! Aujourd'hui, après 9 ans, je partage ce que nous avons bâti au fils des ans avec les propriétaires, qui comme nous, croient en la capacité d'avancement de cette entreprise. Mon travail est celui d'accompagner ceux-ci dans leurs rêves de devenir entrepreneur·e.
The TEAM

A passionate team at the service of your well-being

Beyond the founders, Idolem is also a team of professionals dedicated to offering a unique yoga experience. Our teachers, managers and employees share a common mission: to support you on your path to well-being.
Photo by Marie-Pier Bouchard, artistic director of Idolem
Marie-Pier Bouchard
Art director
A graphic designer by training, Marie-Pier discovered hot yoga at Idolem as a perfect balance between body and mind. For more than 10 years, she has put her passion at the service of Idolem's visual identity, creating spaces and designs that reflect well-being and harmony.
Photo by Juliette Chostakoff, Community Director at Idolem
JULIETTE SHOSTAKOFF
Director of Communities
Arriving in Quebec in 2022, Juliette discovered Idolem as a revelation. With a degree in communication, she is reconnecting with her passion by highlighting the essence of Idolem on digital technology. Its objective: to make the community shine and connect even more people to the well-being of yoga.
Photo de Tanya De Montigny, directrice du département Idolem Académie
Veronique Thibeault
Academy Department Director
A passionate artist, Véronique discovered yoga as a real turning point. Trained at Idolem Académie, she specializes in yoga and breathwork. Today, she runs the Academy with the mission of transmitting well-being and balance through faculty training.
Photo de Tanya De Montigny, directrice du département Idolem Académie
Karo Makana
Escape Department director
Has been teaching yoga for over ten years around the world. She develops a structured and profound approach to movement, combining body and spiritual awareness. She designs workshops, retreats and digital projects inspired by the yoga lifestyle. Her work aims at a transformation from the inside out, bringing everyone to touch their essence and to align themselves with what really makes sense.
Photo by Maud Barré Miniou, marketing and digital director
LYNDA LAROCHE
Director of Development Department
Passionate about customer service and personal growth, Lynda discovered yoga as a revelation. Today, she trains Idolem counselors and ensures that each student receives a human and caring experience.
Photo de Jésabelle Jammes, directrice des ventes et article bien-être
claudia Auger
Sales manager & wellness items
With 15 years of experience in operations optimization and in supporting franchisees for major companies such as Starbucks, Claudia turns challenges into success stories. An Idolem client, former high-level gymnast and fitness instructor, she moves forward with energy, discipline, and balance.
MAUD BARRÉ MINIOU
Marketing and digital director
With 15 years of experience in marketing and communication, Maud has contributed to the digital transformation of large companies such as Cirque du Soleil, KPMG and Cascades. Passionate about innovation and people, she optimizes Idolem's strategy with a holistic and efficient approach.
Photo of Jésabelle Jammes, Sales and Wellness Director
Angélique Vautier
Director of Corporate Partnerships
A paramedic for over 12 years, I discovered in Idolem hot yoga a real balance between action and letting go. An assiduous practitioner at the Boucherville studio, joining the Idolem family was obvious. Today, I am delighted to share this passion and to support everyone towards greater well-being.
Annie Filiatreault
Director of Abundance Department
With more than 15 years in accounting, she is passionate about everything related to entrepreneurship and people. She discovered yoga as a revelation that allowed her to refocus on herself.
Raymond Ndjonok-Tonye
Success coach
A former NCAA soccer athlete, Raymond turned his passion for sports to entrepreneurship and personal development. With his experience in business management and coaching, he supports franchisees and the head office of Idolem to guarantee operational excellence and promote the vision of the network. Her goal: to help others surpass themselves and reach their full potential.
Zakaria Jouahi
Live Department Director
With a Master's degree in finance, a background in digital marketing and a career as a professional soccer player, Zakaria has found a balance between performance and well-being in yoga. Passionate about mindfulness and sharing, he combines his digital communication skills with the world of Idolem to create experiences that inspire and soothe.
+90,000

Happy students

+30

Beautiful studios

+1 800

Cups of tea served
every day

+500

Yoga classes by
week